Trufelo Studio brings your Google Ads campaigns, spend, conversions, and ROI into one clear dashboard. Understand what’s driving results, identify wasted spend, and make smarter decisions faster.
Save up to 28% on ad spend
Trusted by 2,500+ businesses
buy running shoes
412 clicks · CPA $18
cheap shoes online
987 clicks · CPA $64
best trainers 2026
233 clicks · CPA $22
Smart AI Insight
You've wasted $640 this month on 'cheap shoes online'. Pause it and move that budget to 'buy running shoes', it's converting at a third of the cost.
It's powerful, but it's a maze. By the time you've found the numbers, the budget's already gone. You don't need more data — you need answers.
Google Ads is built for agencies, not owners. Just finding a keyword's performance takes ten clicks through nested menus.
Bleeding budget on 'cheap', 'free' and irrelevant search terms — buried deep in the Search Terms report nobody checks.
Jumping between campaigns, ad groups and keywords means you never see the full picture of what's working.
Exporting reports into sheets, building pivot tables, trying to work out ROAS by hand every single week.
Trufelo Studio lets you drill all the way down — campaign, to ad group, to the exact keyword and search term — without ever leaving the page. See the spend, the clicks, the cost per acquisition and the return for every level, instantly.
Trufelo Studio does the heavy lifting so you don't. Everything you'd spend an hour finding in Google Ads, you find in seconds here.
No menus, no filters, no exports. Ask a question in plain English and get the answer in seconds.
Pre-built Google Ads reports render instantly — your weekly review becomes a ten-minute job.
"Which keywords wasted my money this week?" — type it, get the answer, no training needed.
We ping you the moment a keyword or campaign starts burning budget without converting.
Designed for the person running the business, not the agency. Big numbers, clear signals.
Your Google Ads data refreshes automatically — no manual pulls, no stale numbers.
Trufelo Studio doesn't just show you the data — it tells you what to do with it. Cut wasted spend and push budget where it pays.
We flag every keyword and search term bleeding budget with no conversions — and tell you exactly how much to save by pausing them.
Catch irrelevant searches before they cost you. We suggest negatives automatically based on real search term data.
Move spend from underperforming keywords to your winners — backed by data, recommended in plain English.
Daily, tailored actions to lift ROAS and cut CPA. One click to act on each, no guesswork involved.
Average user saves 28% on Google Ads spend
By cutting wasted keywords and reallocating to winners in the first 30 days.
Google Ads gives you data. Other tools give you charts. Trufelo Studio gives you answers — and tells you what to do next.
| Capability | Trufelo Studio | Google Ads Native | Other Tools |
|---|---|---|---|
| Campaign to keyword drill-down | Buried in menus | Partial | |
| Plain-English answers | |||
| Automatic wasted-spend detection | Manual | ||
| Negative keyword suggestions | Partial | ||
| Pre-built owner-friendly reports | Complex | ||
| Real-time spend alerts | Add-ons | ||
| Built for non-experts |
28%
Average reduction in Google Ads spend
11 hrs
Saved per week on reporting & analysis
3.1x
Typical lift in campaign ROAS
Join 2,500+ businesses using Trufelo Studio to understand, optimise and profit from their Google Ads. Try it free for 7 days.
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